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HALL OF FAME

Explore Our Inductees

OUR HISTORY

View History

CHANNEL YOU

Broadcasting School

Webinars


Digital Webinar: Measuring ROI for your Station and Clients
Wednesday, March 27, 2024
12:00 – 12:30 PM CST

This digital webinar, hosted by our friends at AdCellerant, will dive into the importance of data and analytics when it comes to measuring campaign ROI. The webinar will highlight:
             – Why finding the right digital partner matters
             – Campaign Reporting – focusing on metrics and analytics
             – How to tell a story of success using data
             – How to set up the campaign renewal

Who: AdCellerant – Elizabeth Bernberg, Sr. Director of Business Development

Registration: Please contact Jim Timm, jim@ne-ba.org.

About Elizabeth Bernberg, Sr. Director of Business Development – AdCellerant

With over 15+ years of digital marketing experience, Elizabeth has spent most of her career developing and growing digital revenue strategies through media organizations. Her unique digital background and experience includes leadership roles within all major media categories: Print (The Denver Post and Colorado Press Association), Television (CBS Television Network) and Radio (Audacy). Elizabeth’s industry knowledge and energetic leadership style has enabled her to impact accelerated digital revenue growth within media organizations while supporting meaningful digital marketing strategies for SMBs.


Maximizing Your Political Advertising Budget for Small & Medium Markets
Wednesday, April 24, 2024
11 AM CST

Are you struggling to make the most of your political advertising budget? We’re here to help!

Ten-Minute Trainer Network and Gen Media have partnered together for a FREE, 45-minute LIVE discussion on Maximizing Your Political Advertising Budget for Small & Medium Markets.

Date: Wednesday, April 24th 

Time: 11:00 AM (Central Standard Time)

Platform: Ten-Minute Trainer Network

Cost: FREE! 

Our expert panel, featuring Roger Rafson, (SVP of Political/ Issue Advocacy), Linley Grande (VP Political Strategies Manager), and Heather Karban (Policial Broadcast Strategist) from Gen Media Partners will equip you with:

  • Valuable insights on navigating the Political Ad landscape in small and medium-sized markets.
  • Actionable tactics to maximize every advertising dollar.
  • Strategies for staying legally compliant.

Give your station the tools it needs to be successful this election season. Register your spot today and learn how to optimize your political advertising budget for success!