About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About WOWT:
WOWT First Alert 6 is a modern facility equipped with state-of-the-art technology. Our innovative digital, streaming, and broadcast news and First Alert Weather products provide award-winning, life-saving local coverage and effective marketing solutions for local businesses. Omaha is one of the most progressive cities in the Midwest, with a strong market supported by several national industries. The Omaha area boasts an array of top attractions, from the world-famous Henry Doorly Zoo to the NCAA Men’s College World Series. Omaha is popular for its downtown, which is home to a revitalized riverfront and the Historic Old Market.
Job Summary/Description:
We are looking for a relentless, content-obsessed news leader to serve as our Senior Content Manager for our First Alert brand. This role is laser-focused on driving the stories that define our First Alert brand across every platform, all day long. You will shape reporter pitches, push for urgency, guide content from idea to publication, and respond BIG when breaking news demands it. You are the connective tissue between reporters in the field, producers in the booth, and audiences on TV, streaming, web, and social.
Duties/Responsibilities include, but are not limited to:
• Evaluate reporter story pitches daily, push, redirect, or elevate based on First Alert standards and viewer impact.
• Challenge every story to answer: “Why does this matter to viewers right now?” with a focus on safety, security, and community impact.
• React fast and decisively to breaking news pivot coverage, redirect reporters, and drive urgency across all platforms simultaneously.
• Monitor developing stories throughout the day; ensure follow-up coverage adds new, urgent information, not repetition.
• Think for all platforms: TV, streaming, web, and social, and get news to where the audience is in real time.
• Guide reporters from pitch to script, pushing for bold writing, urgent language, and crystal-clear storytelling.
• Work closely with producers to shape dynamic, audience-first newscasts.
• Apply strong editorial judgment and journalistic ethics to every content decision.
• Research and plan for future news events; anticipate stories before they break.
Qualifications/Requirements:
• Experience as a content leader in a newsroom, whether as a senior producer, E.P., digital content manager, senior reporter, anchor/producer, or assignment manager.
• Proven instincts for breaking news and a track record of aggressive, multi-platform coverage.
• Strong news judgment and editorial ethics.
• Comfortable coaching reporters and collaborating across the newsroom.
• Fluent across all platforms, TV, streaming, web, and social are equally important to you.
• Bachelor’s degree in Journalism, Communications, or related field preferred.
• Valid driver’s license preferred.
• This is a full-time dayside position, but flexibility is important. It could include evenings, weekends, and holidays as the news demands.
If you feel you’re qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on “apply now”, upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WOWT-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
Vacancy Type:
Full Time
Date Posted:
4/6/2026
Closing Date:
7/5/2026
City:
Omaha – 68131
State:
Nebraska
Contact:
If you feel you’re qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on “apply now”, upload your resume, cover letter and references.
Apply Online URL:
https://recruiting.ultipro.com/GRA1017GRYT/JobBoard/ae441110-89bd-444d-8ad2-b76c7b9db7a9/OpportunityDetail?opportunityId=1fe61862-1199-426f-a6a4-effc9446e4fd