Noon ET - Tuesday May 10, 2022 Presenter: Gary Moore, LBS and Insight Edge President The chances are that you don't have the lowest-priced ad packages in your marketplace. It's to your advantage to not sell advertising based solely on being the lowest-priced ad vehicle on the block. When you prove that your value is […]

Presenters: Blaine and Honey Parker, LBS Branding Experts Broadcast Sellers have learned to consistently outperform other media representatives by providing more value to their clients. A massive contributor to a broadcaster’s value proposition is the willingness to commit to being an ongoing student of creativity and to acquire the skill sets to best position the […]

Webinar 11 AM - Noon CT - Monday, July 11, 2022 Presenter: Al Tompkins from The Poynter Institute What strategies and information can help empower newsrooms for covering the conversation over gun laws at the local, state and national levels? On July 11 at 12 p.m. EDT, Al Tompkins from the Poynter Institute will cover […]

Session 1 – Tuesday, July 26, 2022 9 AM Eastern Facilitator: Marianne Huff, LMSW, President & CEO of Mental Health Association in Michigan (MHAM). Marianne is fully licensed mental health professional with a clinical designation in the state of Michigan. The pandemic, on top of coverage of protests, school shootings, etc. weigh heavy on any […]

Tuesday, October 11 at 11 AM Central Presentor: Gary Moore There was a time - not so long ago - when an average salesperson could succeed in our industry. The pandemic, advances in digital ad technology, and the attitudes of consumers have completely changed that. If you want proof, just ask any seasoned top seller […]

Tuesday, November 8, 2022 Noon Eastern Presentor: Paul Wayland Are you frustrated with being ghosted by "local direct" decision-makers? Sick of being shuffled off to do nothing “marketing directors”? Are you losing budgets to social media or tired of chasing after clients that never close? Done with being told you’re too expensive or that you’re […]