Newsroom Webinar Series – Powerful Storytelling (Part 2)
November 4 @ 11:00 am
11 AM CST – Nov 4
Presented By: Poynter Institute
- The eight motivators that make any story more interesting
- Getting beyond the obvious to the more important “why” of the story
- The power of the Ladder of Abstraction (how to make interesting stories important and important stories interesting)
- Sentence structure that makes information unforgettable
Webinar will be led by Al Tompkins, Senior Faculty at The Poynter Institute, which teaches in newsrooms including the largest broadcast networks and newspapers to the smallest markets in all 50 states, Canada, South Africa, Egypt, Japan and beyond.
This webinar series was organized by the Alabama Broadcasters Association with assistance from the Michigan Association of Broadcasters. The Nebraska Broadcasters Association is one of more than 30 state broadcast associations across the country to offer these webinars to our members as another free member benefit.
Please contact Jim Timm at email@example.com to register.